hey, i'm maxi

Designed and operationalized modern B2B outbound infrastructure with Apollo, Clay, and Dripify. Directed multi-channel demand generation around the Intelligent ERP category, capturing high-intent buyers via hiring-signal triggers, and generated 5+ MQLs and 4 strategic partnerships in the first month.

At Transparent House, I supported outbound, GTM execution, and creative workflow coordination for product campaigns across consumer electronics and luxury audio. I built qualified pipelines using AI tools, assisted in campaign alignment across design and production teams, and contributed to deliverables for global brands. The role sharpened my ability to connect messaging, operations, and client expectations.

At CN, I worked across procurement and corporate services, supporting vendor analysis, operational systems, and contract lifecycle workflows. I migrated all HR contracts into our department, assisted with multi-vendor negotiations, and ran structured research for an enterprise HR transformation project. The role strengthened my ability to translate complex processes into clear frameworks and support cross-functional execution.

At McIntosh Labs, I contributed to product marketing and experiential launches by supporting research, logistics, and brand-level execution. I coordinated event assets for partnerships, managed on-site evaluations with executives, and ensured creative, physical, and operational details aligned with McIntosh's high-end positioning. The role gave me early exposure to brand strategy and cross-team launch planning.

At Red Bull, I engaged students directly, gathered market insights through structured surveying, and supported field-level distribution goals for key promotional periods. I improved product visibility during audits, contributed to local activation strategy, and built confidence in customer engagement and rapid data collection. The role strengthened my understanding of audience behavior and grassroots branding.

Designed, built, and launched Cadely: a custom, end-to-end no-code application, owning the concept, product design, and launch. cadelyapp.com ↗